Preparing For Real Estate Photography
As a real estate agent, your goal is to make properties shine and attract potential buyers. In today’s digital age, high-quality photography is your secret weapon. Whether your needing a cozy condo or luxurious penthouse photographed, preparing before the real estate photographer arrives is essential. Let’s dive into the art and science of creating captivating property visuals.
The Power of First Impressions
Remember the saying, “You never get a second chance to make a first impression.” Well, in real estate, that couldn’t be truer. Buyers often form their initial opinions based on listing photos. So, let’s ensure those photos are top-notch:
Declutter and Depersonalize
Remove Personal Items: Family photos, religious artifacts, and excessive decor can distract buyers. Clear countertops, tables, and shelves of unnecessary clutter.
Create a Blank Canvas: Buyers want to envision themselves in the space. Depersonalize by minimizing personal touches.
Clean and Tidy
Deep Clean: Thoroughly clean all rooms. Pay attention to windows, mirrors, and appliances.
Floor Care: Vacuum carpets, mop floors, and dust surfaces. Make beds and fluff pillows for a polished look.
Maximize Natural Light
Open Curtains and Blinds: Let in as much natural light as possible. Bright spaces feel more inviting.
Interior Lighting: Turn on all interior lights, including lamps and overhead fixtures.
Broken Bulbs: Replace any burnt-out bulbs. All lights should be the same temperature. 2700K is a warm and very popular bulb.
Exterior Curb Appeal
First Impressions Start Outside: Trim bushes, mow the lawn, and remove weeds. Sweep driveways, walkways, and patios.
Hide Unsightly Items: Trash cans, garden tools, and clutter should be out of sight.
Staging
Furniture Arrangement: Arrange furniture to highlight the flow of each room. Create inviting seating areas. If the house is not furnished you can always order Virtual Staging to make the home look inviting.
Decorative Touches: Fresh flowers, a bowl of fruit, or elegant place settings add warmth.
Kitchen and Bathrooms
Clear Kitchen Counters: Remove small appliances, dish towels, and soap dispensers.
Tidy Bathrooms: Hide personal items in bathroom cabinets. Display clean towels and bathmats.
Highlight Features
Architectural Details: Showcase unique features like fireplaces, built-in bookshelves, or crown molding.
Outdoor Spaces: Arrange outdoor furniture on patios or decks. Buyers love imagining themselves enjoying these areas.
Pet Preparation
Temporary Relocation: During the photo shoot, relocate pets. Remove pet bowls, toys, and litter boxes.
Secure Valuables
Safety First: Safely store valuable items, including jewelry, electronics, and important documents. There is no need to show off valuables on the internet to potential thieves.
Exterior Shots
Curb Appeal Matters: Ensure the front door area is inviting. Remove cars from the driveway and front of the house.
Garbage Day: Check for what day the neighborhood has their trash taken out. It can be difficult if not impossible to take great exterior photos if everyone's garbage cans are in the streets and in front of the homes.
When preparing for real estate photography remember, these steps set the stage for stunning visuals. A well-prepared home translates into better listing photos, more interest from buyers, and ultimately, successful sales. Happy shooting!
Feel free to share this guide with your fellow agents. Let’s elevate the real estate photography market in Austin Texas together!
Ready to Showcase Your Property?
Contact us today if you have any questions? Whether you’re listing your home, promoting a rental property, or simply celebrating your space, NB Photography is here to capture the essence of your property. Let’s turn pixels into emotions and houses into dreams. Setting an appointment online is very simple. Book an appointment today in just a few simple steps!